What investors can learn from the BG Wealth Sharing scam

The BG Wealth Sharing scam did more than take money from its victims; it used trust, personal relationships and community connections to expand and draw in new victims. The impacts were significant: they affected the financial security of many Albertans and damaged trust among friends, families and communities. Understanding how the scam operated can help investors recognize similar warning signs and take steps to protect themselves.

How the BG Wealth Sharing scam worked

In early 2026, the Alberta Securities Commission (ASC) issued its first investor warning about BG Wealth Sharing, an online crypto and multi-level marketing (MLM) scam, after concerns were raised about its investment-related activities and its connection to the online trading platform DSJ Exchange (also known as DSJ EX). According to the ASC’s warning, BG Wealth Sharing marketed itself as a hedge fund, claiming to use AI-generated trading signals to produce guaranteed returns and grow investors’ funds rapidly. The opportunity was promoted through recruiters, social media, messaging apps and in-person events.

Investors were reportedly told to deposit crypto through DSJ Exchange and enter “signal codes” shared through encrypted messaging platforms. Participants were shown account balances that were likely fake but appeared to confirm high returns, helping build confidence in the platform.

When victims of this scam tried to access their money, they were met with difficulty withdrawing their funds. They reported high withdrawal fees, management approval requirements and delays. Some participants said they were asked to pay a 12 per cent “tax” to make a withdrawal.

In May 2026, the ASC issued several cease-and-desist letters to promoters associated with BG Wealth Sharing and DSJ Exchange. There was no evidence of legitimate trading activity on the platform, and the ASC again warned victims not to send any additional funds.

It’s important for investors to take note of warnings, like those shared by the ASC related to BG Wealth Sharing. These kinds of notices or cautions can help investors make informed decisions and better protect themselves from fraud.

What investors should know

Investment scams are designed to appear sophisticated, but many share common red flags of potential fraud. The BG Wealth Sharing case highlights several red flags for investors to look out for:

  • Unrealistic returns: All investments carry risk, and no legitimate investments can guarantee high returns. Promises of unrealistic returns are a red flag to pay attention to.
  • Changing website and communication channels: Fraudulent schemes often use multiple website domains and private encrypted messaging apps, like WhatsApp, Telegram or BonChat, to avoid detection and continue attracting new investors. Scammers may also attempt to rebrand the original scam under new names to continue the scam.
  • Unverified trading platforms: Investors should be cautious when asked to transfer funds to unfamiliar platforms. In this case, BG Wealth used a fake trading platform called DSJ Exchange. If you cannot easily find information about how the platform operates, who runs it or where your money is being held, it could be a sign of fraud.
  • Difficulty accessing funds: Trouble retrieving funds, unexpected fees or additional payment requests before a withdrawal can be processed are major warning signs that investors should take seriously. No legitimate investment company or advisor will require you to pay fees or taxes upfront to access your money.
  • Beware of recovery scams: Scammers sometimes continue the scam by offering services to help victims of fraud recover lost investor funds for a fee. These offers may come through phone calls, email, social media or messaging apps and often appear shortly after a victim has lost money in an investment scheme.

Protecting yourself before you invest

The BG Wealth Sharing scam is a reminder that taking a few steps before investing can help protect your money. Before you invest:

  • Verify registration on CheckFirst: Please ensure that the firm or individual you are investing with is registered with the Alberta Securities Commission or another regulator. Confirm registration through CheckFirst.
  • Research before investing: Understand how the investment works, where your money is held and who is involved before investing.
  • Keep up with securities regulators: Consistently check for investor alerts, caution lists and enforcement actions issued by securities regulators.
  • Always ask, don’t assume: If any investment-related activity seems unclear, ask questions and seek advice from a registered individual or firm, or a reputable source that you know you can trust.

The BG Wealth Sharing case highlights several warning signs commonly found in investment scams, including promises of guaranteed returns, unverified platforms and difficulty accessing funds. Taking time to research an opportunity and verify registration can help protect you and your money before you invest.

If you suspect that you are involved with something that is potentially fraudulent, please contact the ASC. Complaints can be filed using the online complaint form or by calling us at 403-355-3888.

Seniors Month: Protecting older adults from investment scams

June is Seniors Month in Canada, a time to celebrate and recognize the important role older adults play in our families and communities. It’s also an opportunity to share more information about how to help protect the seniors in our lives from increasingly sophisticated investment scams.

Unprompted phone calls or texts from someone claiming to be a legitimate investment advisor or firm, or a sudden call from a familiar-sounding voice asking for emergency funds, are just a few examples of real-world scams that disproportionately affect older adults. These scams can be difficult to detect, particularly when fraudsters pose as people we know and trust.

As AI tools become more advanced, scams are becoming harder to spot. Fraudsters can now mimic voices and messages, making it more important than ever to pause and verify the information you are receiving before you act. Unfortunately, while people of all ages receive these scams, seniors are often targeted.

According to the ASC’s 2026 Investor Education Research, approximately 28% of investors report being approached with a suspicious or illegitimate investment opportunity. This is down 7% since 2023. However, those over 55 (35%) are more likely to be targeted than those under 35 (18%). Manipulation and financial abuse towards elders can be difficult to detect and challenging to openly discuss and report. To identify scams, here are several common red flags to look out for.

5 Red Flags

  • Unexpected offers and contact: Being unexpectedly contacted regarding financial opportunities, whether it is over the phone, email, text or in-person is something to watch for. The key red flag here is if your older loved one did not initiate contact.
  • Personal or financial information requests: Anyone asking for sensitive information such as banking details, SIN, passwords, or PINs is a major red flag. Keep this information confidential and secure.
  • High pressure: Scammers often push for quick decisions or secrecy. While 60% of investors recognize high pressure as a red flag, it’s worth reinforcing that registered financial professionals encourage questions, thorough research and thoughtful decision-making.
  • Promises of high returns, no risk: Fraudsters will lure older adults in by using language such as, “high reward, no risks”, “exclusive deal for you”, “guaranteed returns”, or “insider opportunity”. All investments carry some risk, and if something sounds too good to be true, it likely is.
  • AI impersonation and deepfakes: These marketing ploys can seem incredibly real and can take the form of a “grandchild” asking for emergency funds, a “financial advisor” offering a quick investment, or a “bank representative” warning of fraudulent activity on their account. Encourage your older loved ones to pause and verify who they are speaking to.

How to protect yourself and your loved ones

  • Verify registration with CheckFirst: Ensure that the investment advisor or firm you are talking to, or working with, is registered with either the ASC or another Canadian securities regulator. You can verify registration through CheckFirst.
  • Connect and communicate: Always encourage conversation, questions and second opinions on significant financial decisions, and watch for secrecy or unusual behaviour. Isolation is what increases risk. We must stay close to our older loved ones and have open conversations to protect them.
  • Check identities independently: When contacted about investment opportunities, verify who you are speaking with. Hang up and call back using a trusted, verified number. Set up a “code word” or verification question with family for emergencies. Though fraudsters can impersonate people, they cannot bypass independent verification.
  • Reporting: If you suspect an older adult is being targeted or has fallen victim to financial fraud or abuse, report it to the ASC immediately. While the ASC cannot intervene in all forms of financial abuse, we are committed to helping Albertans invest safely and avoid investment fraud. Visit checkfirst.ca for tools and resources to support financial well being at any age.

When approaching conversations about possible fraudulent investments, it’s important to remain kind and empathetic. Financial abuse and losses can be devastating and disorienting, meaning families should approach possible issues with caution and with the intent to assist and solve problems.

This Seniors Month, take a moment to check in with the older adults in your life. Protect yourself and your loved ones by verifying any investment opportunity at checkfirst.ca before making any financial decisions.

Ramp-and-dump scams: How they work and how to spot them before you invest

Fraudsters are getting bolder and more sophisticated. Across Canada, regulators are seeing a surge in ramp‑and‑dump scams, a new twist on pump-and-dump scams. In the end, scammers walk away with profits, and everyday investors are left with losses.

If you use messaging apps like WhatsApp, Discord or Telegram, or spend time on platforms such as Instagram or Facebook, you may have already come across a ramp-and-dump scam. These scams often begin with an ordinary‑looking message or conversation that doesn’t seem connected to investing at all. But over time, that interaction quietly shifts into a pitch for a so‑called can’t‑miss investment opportunity.

Below, we break down how these schemes work and how you can protect yourself.

 

What is a ramp-and-dump scam?

Ramp‑and‑dump scams involve coordinated attempts to artificially inflate the price of a low‑priced stock or a small or newly listed company. The people behind the scheme already own a significant amount of the stock and work together to gradually push the price higher. From the outside, it can look like the company is gaining real traction, especially if the price increases steadily and without obvious hype.

At the same time, through private messages, group chats, or ongoing online conversations, individuals reach out directly to unsuspecting victims to introduce the opportunity and convince them to buy in. The investment may be framed as early access, insider knowledge, or a tip that only a few people are aware of.

But once the price hits their target, the scammers sell their shares. The stock collapses. The group chat disappears. Victims are left with steep losses.

 

How is a ramp-and-dump different from a pump-and-dump?

Traditional pump‑and‑dump scams rely on loud promotion and urgency. They often involve bold claims, viral posts, or widespread messages encouraging investors to act quickly. Prices tend to spike sharply and then collapse just as fast.

Ramp-and-dump schemes take a quieter approach and scammers work to build trust with their victims. Instead of mass promotion, the investment idea is shared through direct messages or small, private groups. The price increase is usually slower and more controlled, sometimes unfolding over days, weeks or months, to make it look more legit.

 

How these scams typically unfold

While ramp‑and‑dump schemes can vary, regulators are seeing a common pattern emerge. They often begin with an initial contact, a friendly message, a “wrong number,” or a casual online conversation. Over time, scammers may try to build rapport, sometimes even posing as a friend or romantic interest.

Once trust is established, victims are often invited to join a private investment group or group chat on platforms like WhatsApp, Discord, or Telegram. These groups are presented as exclusive spaces where members supposedly share tips and market insights.

Scammers portray themselves as experts, share charts or confident predictions, and encourage members to buy a specific stock before it “takes off.” Inside the group, pressure to invest or invest more increases. As more people buy in, increased trading activity creates the illusion that the group’s strategy is working. This artificial demand pushes the price higher and reinforces confidence in the investment. Once the price reaches a certain level, the scammers sell their shares. The stock price drops sharply, the group chat often disappears and communication stops, and investors who bought at higher prices are left with significant losses.

 

How can you protect yourself before you invest?

A simple rule can help reduce your risk; always be cautious about any investment advice, especially unsolicited, that comes through messages or online conversations.

Beyond being cautious with online conversations or unsolicited offers, before you invest:

  • take time to research the company using reliable, independent sources
  • look for clear information about what the company does and where it operates
  • be especially careful with newly listed or lesser‑known stocks
  • avoid acting on instructions to buy at a specific time or price

Most importantly, check who you’re dealing with. Even when a stock itself is real, the person promoting it may not be authorized to give investment advice. That’s why checking registration is always important.

Anyone offering investment advice or promoting investment opportunities in Alberta should be registered with the ASC. If you can’t verify that information, don’t move forward. Legitimate investments don’t disappear because you take time to check; scams often do. If you think you’ve been a victim of a ramp-and-dump scam, contact the ASC, your bank and local police immediately.

What Fraud Prevention Month means for Alberta investors

It often starts in a way that feels harmless.

A quick message from a “friend.” A direct message that looks professional and familiar. A post from what looks like a legitimate firm. The opportunity being presented sounds safe, and the returns seem steady, but then the pressure starts, and there is a sense of urgency to act now or miss out.

That’s how many investment scams work: not by targeting careless people, but by building trust and confidence first, then applying pressure before there’s time to stop and verify what’s real.

Investment fraud remains one of the most financially damaging forms of fraud in Canada. Losses can be large, and the recovery is most often impossible. For many Albertans, the impact goes beyond money, affecting trust, confidence, and long-term financial security.

 

Fraud Prevention Month: Why it matters

Every March, organizations across Canada come together for Fraud Prevention Month, a national initiative aimed at helping people spot, avoid, and report fraud. While the tactics used by fraudsters continue to evolve, understanding how scams happen and recognizing the warning signs early is an important part of protecting yourself and those you care about.

The Alberta Securities Commission (ASC) works closely with partners across the province, including the Alberta Community Crime Prevention Association (ACCPA), to support a coordinated and consistent approach to fraud education. While our partners address crime prevention broadly, the ASC’s role is focused on protecting Albertans from investment-related scams, from misleading crypto opportunities to high-pressure sales tactics to increasingly sophisticated online impersonations.

Throughout March, we’ll be sharing practical insights aligned with ACCPA’s Fraud Prevention Month themes. You’ll see tips and reminders about:

  • Artificial Intelligence (AI) helping scams
  • Investment Scams
  • Online Scams
  • Mass Marketing Scams
  • Relationship Scams

 

Fraud Prevention Month themes and how they affect investors

Artificial Intelligence (AI) helping scams

Advances in artificial intelligence are making scams more convincing than ever. Fraudsters can now use tools such as voice cloning, deepfake videos, and AI-generated messages to impersonate trusted individuals or credible organizations.

In the investment world, this may look like:

  • A voice message that sounds like someone you know, encouraging you to invest
  • Videos appearing to show endorsements from public figures or company executives
  • Emails or texts that look professional, polished, and legitimate

These tools are designed to create confidence and familiarity before investors have a chance to question what they’re seeing or hearing. When something feels unusually convincing, it’s important to pause and independently verify the source.

Investment Scams

Investment scams often follow predictable patterns, while the platforms and tactics may change and look more convincing than ever, the red flags stay the same:

  • Pressure to act quickly before an opportunity disappears
  • Promises of guaranteed or unusually high returns
  • Attempts to build false trust. Claims that an investment is safe or has little to no risk
  • Encouragement to keep the investment secret or avoid seeking advice
  • Limited documentation or explanations that are vague or overly complex

Fraudsters rely on reassurance to lower skepticism, trust to maintain engagement, and urgency to prevent investors from taking time to verify information. These same tactics also show up after someone has already lost money, which is where recovery room scams come in. In these situations, scammers contact individuals who were previously defrauded and claim they can help recover the lost funds, for a fee. The outreach often feels official, sympathetic, or urgent, mirroring the same red flags: secrecy, pressure, and promises that can’t be verified.

It’s important to remember that no legitimate regulator or government agency charges a fee to help you, and most often it is not possible to recover the funds. If you’ve already experienced a loss, be especially cautious of unsolicited offers of recovery assistance, particularly those requesting upfront payment or personal information.

Online Scams

Online platforms have become a common channel for investment fraud, particularly when opportunities are promoted through social media, messaging apps, or online communities. This can include:

These scams often rely on social proof, the impression that others are already investing or profiting. Repeated posts, testimonials, or screenshots can create a false sense of legitimacy. If an investment opportunity is being promoted primarily through social media posts, direct messages, or private group chats, investors should treat this as a warning sign and take extra steps to verify all the information independently.

Mass‑Marketing Scams

A mass‑marketing investment scam is a type of fraud where scammers use tools like email, social media ads, phone calls, messaging apps, or fake websites to contact large numbers of people at once. Their goal is to get someone to invest in an opportunity that is fake or misleading.

These scams often rely on attractive promises, such as high returns, little or no risk, or access to special or insider information. Scammers send out many messages and wait for someone to respond, click a link, or start a conversation.

Relationship Scams

Relationship scams, including romance scams, are deeply personal and emotionally harmful. Increasingly, they also lead to investment fraud. After building trust over time, a fraudster may introduce an “investment opportunity,” often involving cryptocurrency or online trading platforms they claim to use themselves. These opportunities may be described as safe, profitable, or exclusive. Once money is transferred, the scammer and, often, the platform disappear.

Any time a new or online relationship starts discussing money or investing, it’s important to pause and talk to someone you trust before taking action. Legitimate investments do not require secrecy or emotional pressure.

 

How Albertans Can Protect Their Money

Fraud prevention doesn’t require becoming an investment expert. Small, practical steps can make a meaningful difference.

  • Take your time: Pressure to act quickly is a common feature of fraud. Legitimate opportunities allow time for review and verification.
  • Be cautious of guarantees: All legitimate investments involve some level of risk. Claims of guaranteed or low-risk returns should raise concern.
  • Do your own research: Verify information using independent sources, not just what the seller provides.
  • Check registration before investing: Confirm whether the individual or firm is authorized to sell investments in Alberta.
  • Avoid unsolicited offers: Especially those received through social media, text messages, or messaging apps.
  • Report concerns: If something feels suspicious, contact the ASC.

Fraud Prevention Month is an opportunity to learn how investment scams operate and how to recognize the warning signs. Understanding tactics like reassurance, trust, and urgency help prevent financial loss. Staying informed and taking time to verify before investing makes Alberta a harder place for fraudsters to operate.

Use the free tools at CheckFirst.ca to check registration, spot warning signs, and learn more before you invest. If an investment opportunity seems suspicious or doesn’t feel right, please report it through CheckFirst.ca or contact the ASC through its Inquiries line.

 

 

Top investment scams to watch for in Alberta in 2026: How AI-driven scams are shaping investment fraud

Each year brings with it new investing trends, platforms and opportunities. And with any exciting or top-of-mind trend or event comes an often-overlooked risk: Fraudsters. They are also paying close attention to the next big thing that can make their scams more attractive.

As more Canadians, especially younger investors, rely on digital tools to guide their decisions, investment scams and technology-driven promotional tactics are evolving rapidly. Data trends indicate that by 2026, the scams targeting Albertans will mimic people they trust through realistic videos, friendly group chats, or familiar social media content.

According to the Alberta Securities Commission (ASC), early warning signs point to three technology-driven tactics that could significantly shape the 2026 scam landscape in Alberta: deepfakes, the next wave of finfluencers, and the growing use of private messaging apps, like WhatsApp and Telegram, to promote investment opportunities.

This article outlines the most common AI-driven investment scam tactics Alberta investors may encounter in 2026 and how to spot and avoid them.

 

Deepfake investment scams: How AI is impersonating trusted voices

Deepfake technology is no longer a novelty; it has become an everyday risk. Over the last few years, social media has been inundated with advertisements and seemingly legitimate news articles featuring public figures like Elon Musk and even current Prime Minister Mark Carney.

However, there has been a shift. What is changing is who is being impersonated. Rather than global celebrities, scammers are increasingly turning to local figures because they feel more relevant and trustworthy to Albertans.

One deepfake scam that circulated widely in 2025 used the likeness of David Rosenberg, a well-known Canadian economist and founder of Rosenberg Research. Reaching followers through advertisements on Facebook and Instagram, these posts promoted a fake investment program with an AI-version of Rosenberg and promised quick returns of 30 to 70 per cent.

Warning Albertans of the widespread nature of these scams, in 2025, the ASC cautioned the public of a suspected crypto investment scam that appeared to be endorsed by a fake news article or endorsements, similar to the one including David Rosenberg.

In 2026, the ASC is warning Albertans that deepfake scam tactics could look like:

  • Videos of well-known Alberta business figures promoting exclusive investment opportunities.
  • Fully AI-generated “advisors” with cloned voices and realistic faces promoting high-yield investments or crypto platforms.
  • Deepfake speakers presenting at online investment seminars, and potentially even in-person events.

Private group investment scams: How WhatsApp and Telegram are used to build trust

Private messaging apps such as WhatsApp, Telegram, and private Discord servers are increasingly being used to facilitate investment scams.

Fraudsters often first make contact through social media ads, comments, or direct messages (DMs), then quickly move the conversation into private group chats where conversations feel more personal and, more importantly, are harder to trace or report.

In some cases reported to the ASC, Albertans have mentioned being added to WhatsApp groups that appear to be run by local investors or professionals, complete with regional references and time-specific market updates — all designed to make the group feel legitimate. These groups are often positioned as educational spaces or invite-only communities offering early access to investment opportunities. Over time, trust is built through:

  • Screenshots of supposed profits.
  • Testimonials from other group members.
  • Frequent activity that seemingly validates the opportunity.

In 2026, these tactics may become even more convincing with the help of AI-generated messages, bots posing as successful investors, and deepfake voice notes from so-called group leaders.

 

Finfluencers and unregistered advice: What investors in Alberta should know

Financial influencers, or finfluencers, have already changed how many people learn about investing. But the trend is far from over. By 2026, we can expect a second AI-driven wave that is more local, more commercialized, and more difficult to differentiate from legitimate investing education.

A recent case in Alberta shows how quickly this content can cross the line. In 2025, a Canmore-based content creator known as Jayconomics was found by the ASC to have breached securities law after promoting investments without clearly disclosing that he was doing so on behalf of four Alberta issuers. Some followers reportedly lost money after acting on his recommendations.

This case highlights how persuasive and risky influencer-driven investment content can be.

To address the growing risks, on December 11, 2025, the Canadian Securities Administrators (CSA), the umbrella organization that includes other provincial regulators including the ASC, issued guidance aimed at helping finfluencers and firms understand when online content may cross into regulated activity.

The guidance explains that finfluencers may be subject to securities law when they:

  • Provide investment advice.
  • Promote securities/investments for compensation.
  • Direct followers to trade through affiliated links.

The guidance also clarifies that the “general advice” exemption applies only when content is not tailored to individuals and information about a financial interest in securities must be disclosed.

Remember: If you see an investment opportunity promoted through a video, ad, or private message, take a moment to verify who’s behind it. Generally, anyone offering investments or personalized investment advice must be registered with the a provincial securities regulator. You can verify this using the Check Registration tool on CheckFirst.ca.

How to protect yourself from investment scams in Alberta

Even as these scam tactics become more sophisticated, the fundamentals of protecting yourself remain the same:

  • Slow down. Fraudsters rely on urgency to prevent you from asking questions or doing your research into the credibility of the investment.
  • Check the registration of the person or platform before you invest or follow advice.
  • Be cautious of unsolicited investment opportunities promoted through videos, DMs, social media, or private groups.

How to report investment scams in Alberta

Use the free tools at CheckFirst.ca to check registration, spot warning signs, and make informed decisions before you invest. If an investment opportunity seems suspicious or doesn’t feel right, you can report it through CheckFirst.ca or contact the ASC through its Inquiries line.

 

Inside one of Alberta’s largest Ponzi schemes: How Black Box deceived investors and how to avoid similar scams

When news of an investment scam breaks, it’s sometimes easy to tell ourselves, “That could never happen to me.” Yet each year, many Albertans, both experienced and new to investing, are defrauded in seemingly real investment opportunities.

In August 2025, the Alberta Securities Commission (ASC) issued a ruling against Craig Michael Thompson and his companies, Black Box Management Corp. and Invader Management Ltd., for carrying out one of the largest Ponzi schemes in Alberta’s history. Over three-and-a-half years, Thompson invested more than $150 million CAD, and defrauded over 1,000 investors across Alberta and the U.S. of at least US$47 million.

 

It can be hard to spot the warning signs of an investment scam

It might be easy to think the victims of Thompson’s fraud were risk-takers willing to make high-risk bets for big rewards. But unlike many investment scams that promise quick riches or unrealistic returns, Thompson’s schemes were disguised as a low-risk, professional operations.

So how did Thompson lure people in and keep them deceived? The answer lies in the psychology of trust and the behavioural biases that scammers use to exploit people.

 

How Ponzi scheme operators use trust to deceive investors

Investment scams aren’t just built on fake documents or false account statements. They are built on stories; stories that feel personal, believable and trustworthy.

In this case, Thompson claimed to have mastered the markets, telling potential investors that he had not experienced a single losing day since 2014. He also used three classic persuasion tactics to draw in investors:

1. Authority: The “expert” who never loses a trade

Thompson positioned himself as an experienced and successful day trader, claiming he had never faced a negative trading day since 2014. He used technical jargon, like “stop-losses”, and produced fake weekly reports detailing his trading wins to make himself sound credible.

Fraudsters often use complex language not only to reinforce expertise and appear knowledgeable, but also to intimidate. This can make investors less likely to ask questions or challenge claims, allowing repeated statements to feel more convincing.

This is called the illusory truth effect: the tendency to accept information as true simply because we hear it repeatedly. Each time Thompson reinforced his “no losing days” story through conversations or weekly updates, it became more credible.

CheckFirst tip: Confident claims and repeated tales of success don’t tell the full story or replace legitimate qualifications and industry registration. Instead of relying on repetition or reputation, do your own research and look for verified information. Always ensure that the person you are working with is registered to sell investments with a provincial securities commission before you invest.

2. Social proof: Everyone else is “making money”

Many Black Box investors heard about the opportunity through friends, colleagues or family members who, based on reports, believed that their own investments were growing. In reality, Thompson generated fake reports for early investors that showed steady returns, which they shared with others, unknowingly helping spread his scheme.

It is human nature to follow the actions of the group. When others around us seem to be having success, it can feel reassuring and safe to follow their lead. Scammers know this and take advantage of psychological biases like herding behaviour or the fear of missing out (FOMO). They use this to manipulate trust between groups to create the illusion of legitimacy.

CheckFirst tip: If someone you know, even a friend or family member, recommends an investment or a person to work with, take a step back and verify the details for yourself. Again, independent research and registration checks are your best defence against fraud.

3. Illusion of control: “Don’t worry, you can withdraw your money anytime”

Thompson also offered investors a sense of control. They were told they could withdraw money at any time, which many investors did, making the opportunity feel flexible and low risk. Supported by fake weekly reports that showed two to three per cent “profits”, Thompson reinforced that illusion of safety.

But real markets don’t work that way. Returns fluctuate. No-risk and consistent positive returns aren’t just unlikely, they are unreal. If you’re being shown a steady gain every week regardless of what’s happening in the economy, that’s a sign that something isn’t real.

CheckFirst tip: Legitimate investing involves volatility. Be cautious of anyone who promises smooth, guaranteed growth or no down weeks. Start by understanding investment risk.

 

How the Black Box Ponzi scheme collapsed

Like all Ponzi schemes, Black Box relied on a steady flow of money from new investors to pay earlier ones, until the scheme eventually unravelled.

By the fall of 2023, the scheme collapsed, leaving more than 1,000 investors with significant losses. Of the roughly $150 million raised, Thompson lost at least US$47 million. The rest was used to pay earlier investors, lost through trading, transferred to other entities, or diverted for Thompson’s personal benefit.

When concerns were raised by investors and their financial institutions, the ASC acted quickly to investigate and freeze accounts.

“When we received a call from a financial institution raising concerns about a potential Ponzi scheme in one of their client accounts, we took immediate action to have those accounts frozen and issue interim orders,” said Cynthia Campbell, the ASC’s Director of Enforcement, speaking to the media. “At that point, only about US$300,000 remained. It appears all of the other funds were gone.”

Thompson and his companies admitted to trading securities and defrauding investors. As part of a settlement agreement in August 2025, they were sanctioned and ordered to pay nearly $9 million to the ASC.

 

How to protect yourself from investment scams

Even the most seasoned investor can be manipulated by a story that feels personal. The best way to protect yourself is to slow down and ask questions before you hand over your hard-earned money:

  • Pause before you invest. Fraudsters rely on urgency. Take your time to evaluate.
  • Check registration. Use CheckFirst.ca to see if the person and/or company is registered to sell investments.
  • Ask questions. If you can’t clearly understand the investment opportunity or identify the risks — it’s time to step back.
  • Expect fluctuations. Legitimate investments rise and fall. Guaranteed or always positive returns don’t exist.
  • Seek a second opinion. Talk to a registered financial professional or a third party before making big investment decisions.

Doubt alone isn’t the only way to keep you and your money secure. Before you invest, do your own thorough research. Ask questions, and verify information against publicly available and trusted sources.  When it comes to your money, the smartest move you can make is to CheckFirst.

 

Enhancing investor protection: What OBSI’s binding authority means for investors

Imagine you notice unexpected fee charges in your investment account or feel your financial advisor has given you advice that resulted in unexpected losses. You first raise your concerns with your advisor, then escalate to their manager, but your issue remains unresolved. Frustrated, you turn to the Ombudsman for Banking Services and Investments (OBSI), Canada’s independent dispute-resolution service.

After a detailed investigation, OBSI finds adequate reasons for your complaint and finds in your favour. OBSI recommends that your advisor compensate you for the financial loss you have experienced.

However, under the current system, OBSI’s authority is limited. Its recommendations are not legally binding. Firms can choose not to follow OBSI’s recommendations, leaving everyday investors without meaningful recourse.

Change, however, is on the horizon. As part of the initiative to enhance OBSI’s authority in resolving disputes between investors and their firms, the Canadian Securities Administrators (CSA) recently launched a second public consultation on a proposed framework. This would give OBSI the legal authority to make binding decisions in investment-related complaints.

 

What is OBSI, and how does it protect investors?

OBSI is Canada’s independent dispute-resolution service for banking and investment complaints. It reviews complaints from investors who have not been able to resolve their complaints directly with firms. If OBSI finds that financial harm has occurred as a result of a firm’s conduct, it can recommend compensation up to $350,000.

OBSI is not a regulator. It does not set or enforce rules for the conduct of firms or advisors. That responsibility lies with regulatory bodies like the Alberta Securities Commission (ASC), which oversees Alberta’s capital market, or the Canadian Investment Regulatory Organization (CIRO), which regulates dealers and advisors across Canada.

What makes OBSI especially important is its accessibility for retail investors who may not have the means to pursue legal action.

 

Are OBSI’s decisions legally binding?

Currently, firms that participate in the OBSI dispute resolution process are not legally required to follow its recommendations. While many firms comply, some refuse to do so either partially or entirely. When a firm refuses to comply with an OBSI recommendation, the investor is left with a decision in principle, but no way to make it happen.

While OBSI does publish the names of firms that decline to comply, investor advocates and independent reviewers say this “name and shame” approach has not been effective in ensuring compliance with OBSI recommendations.

 

What is the CSA’s proposed framework for OBSI?

In July 2025, the CSA, the umbrella organization of Canada’s provincial and territorial securities regulators, including the ASC, shared proposed enhancements to a framework to improve Canada’s dispute-resolution service for investors. The framework includes details of the proposed oversight of OBSI and it builds on the proposed framework that was initially shared in late 2023. The framework reflects years of dialogue and growing calls for strengthening OBSI’s mandate from investor advocates.

Key elements of the proposed framework include:

  • OBSI decisions would become legally binding: Under the proposed framework, if OBSI finds in favour of an investor, its decision would be enforceable like a court order. Firms would be required to comply.
  • External decision-makers for higher-value cases: In cases where recommended compensation is $75,000 or more, an external decision-maker would be appointed to ensure fairness and transparency.

Together, these changes are intended to give OBSI the authority — not just the mandate — to ensure meaningful and fair outcomes for investors and firms.

 

Why does this matter for investors?

For most Canadian investors, including Albertans, OBSI is one of the few accessible avenues to resolve disputes and seek fair compensation. Without the power to enforce its recommendations, OBSI’s impact has been limited.

Binding authority would help ensure all investors, regardless of resources, are treated fairly. Instead of relying on a firm’s goodwill or accepting less than the recommended amount, investors would have access to a fair and impartial process with enforceable outcomes.

Stronger investor protections, like this framework that has been proposed by the CSA, support the broader mandate of provincial regulators such as the ASC to foster a fair and efficient capital market.

 

Share your feedback: Support stronger Canadian investor protection

The CSA is asking Canadians to share their thoughts on the proposal. Your voice as an Albertan, matters.

If you have ever gone through the complaint process or have comments about the fairness and accountability of the proposed framework, this is your chance to weigh in.

The comment period is open until September 29, 2025.

You can read more about the proposal and find instructions on how to submit your feedback within the consultation notice.

If you have questions, you can reach out to:  Eniko.Molnar@asc.ca

Whether you support the proposal or think it could be strengthened, investor voices like yours can help shape the final framework.

 

Know your rights and protect yourself as an investor

Investor protection begins with knowing your rights. CheckFirst offers unbiased, easy-to-understand resources to help you feel more confident when dealing with your investments — whether you’re making a decision on your own or working with a financial advisor.

Here are some resources to help you with your investment journey:

The more you know, the better prepared you are to protect your investments.

Investing in the age of apps and finfluencers: How to stay safe when finance is trending

Not long ago, learning the basics of investing felt like picking up a new language — one largely reserved for those with financial advisor. It was a world filled with jargon, confusing acronyms, and complex charts that seemed like they belonged in a boardroom.

Not anymore. Social media and investing apps have changed the landscape. Financial information is now more accessible than ever, with lessons, instructions and tutorials – which even go viral. Today, learning about Management Expense Ratios, jumping into the latest crypto trend, or finding a “stock tip” is just a couple of swipes away.

With DIY investing on the rise, many millennials and Gen Z investors turn to social media for advice. According to the Canadian Securities Administrators’ (CSA) 2024 Investor Index, a growing number of young Canadians rely on these platforms as their primary source of financial information.

Welcome to the era of the finfluencer — where content creators double as financial influencers, offering a steady stream of advice that ranges from helpful to questionable and potentially harmful. The appeal? They are often packaged into short, relatable, and easy-to-digest videos. But here’s the catch: just because the advice is easy to understand and appears simple to implement, does not mean it’s safe to follow or that it’s right for your financial goals. In some cases, this advice could even be breaking investment laws.

Jayconomics case study: How an Albertan finfluencer broke Alberta Securities law

In April 2025, the Alberta Securities Commission (ASC) found that James Domenic Floreani, a Canmore-based content creator known as Jayconomics, had violated Alberta securities laws. He did this by promoting investments without disclosing that he was posting on behalf of those companies.

The case dates back to sometime between 2020 and 2022, shortly after Floreani launched his digital brand, Jayconomics. Marketing himself as specializing in educational finance content, he built a following on YouTube, Twitter (now X), and Patreon, where audiences viewed him as a source of investment insight. However, during that time, he was paid $89,000 in cash and 20,000 restricted shares in promotional fees from four Alberta-based companies, in exchange for featuring them on his channels.

The issue? Floreani failed to clearly disclose that these videos and posts were made on behalf of the companies whose stocks he was promoting. In doing so, Jayconomics wasn’t just breaking securities law. According to comments on his YouTube videos, his followers lost real money acting on his recommendations.

Evidence presented by the ASC included comments from video posts in April and September 2022 that further supported this. In one case, an individual wrote, “Many of your viewers got burnt on your stock recommendations….”

 

How an unregistered finfluencer can put your money at risk

Despite presenting himself as an investing expert, Floreani’s financial education was limited to a single introductory university course and some online learning. During his interview, he admitted that Jayconomics was inspired by other content creators and that he often used clickbait-style titles like “This Stock EXPLODED to the NASDAQ, Dip Expected. Peak Fintech UPDATE & FULL ANALYSIS.”

As Floreani explained, “You have to make your titles pop out, and you have to make your captions pop out; otherwise, people are not going to click.”

With the first phase of the proceeding, which found that Jayconomics broke securities law, now complete and the decision public, the case will move into the next phase: determining the penalties Floreani should face for his actions.

 

5 red flags to watch for when following investing advice online

The next time you’re on FinTok or scrolling investment content, here’s what you should keep in mind:

  1. No mention of credentials or registration: Generally, in Canada, anyone offering investment advice must be registered with a securities regulator — like the Alberta Securities Commission. If a finfluencer never mentions credentials or only references vague experience, proceed with caution.
    If you’re looking for financial advice, speak to a registered financial advisor. They are licensed and regulated, and under the CSA’s Client Focused Reforms, are required to put the client’s interests first. You can verify someone’s registration status anytime at CheckFirst.ca/Check-Reg.
  2. Get-rich-quick promises: Be cautious of content that guarantees fast or unrealistic returns. Clickbait titles like “Double your money in a week” or “This stock will 10x” are designed to lure you.
  3. No disclosure of sponsorships or paid partnerships: In Alberta, anyone, including content creators, who promote the buying or selling of investments must be upfront and disclose if they’re doing so on behalf of a company and if they’re being paid to post. If the content sounds like an ad but doesn’t say it’s sponsored, that’s a warning sign.
  4. Charts with no context or unverifiable claims: Charts and graphs are often used to make content look credible. But without a clear source or explanation, the data could be misleading or cherry-picked to suit the influencer’s message.
    Always do your own research. A great place to start is looking for information beyond what is shared by the finfluencer, like publicly available financial and annual reports.
  5. Urgency tactics like “Act now before it’s too late!”: Creating a sense of FOMO is a common tactic used to pressure you into hasty decisions. Scammers rely on this. A well-developed investment strategy focuses on your goals as an investor, understanding your risk tolerance, time horizon and making informed decisions—not reacting emotionally.

While it may be impossible to avoid investing content online, recognizing red flags and examples like Jayconomics can help you avoid a risky or potentially costly decision in the future.

That is why, last month, the ASC joined other securities regulators for the Global Week of Action Against Unlawful Finfluencers. The initiative combined education for finfluencers on the rules they need to follow, together with public awareness about the risks of online investment content.

 

Before you invest, CheckFirst

Wherever you are in your investing journey, remember: one video or post should never drive a major financial decision. Even well-meaning creators can unknowingly give harmful or illegal advice.

Before following any financial content online:

  • Verify the source and their expertise.
  • Check for registration.
  • Check if it fits your goals and risk tolerance.
  • Ask yourself if there’s a financial motive behind the advice.

Your hard-earned money deserves more than hype. Pause. Ask questions. And always CheckFirst.

From text to pitch: How messaging apps have become a hotbed for investment scams

A polished social media ad and a friendly invite to an “investors” messaging group might seem like an exciting first step towards a lucrative financial opportunity. But wait, this could be the bait of a well-orchestrated scam. According to the Canadian Anti-Fraud Centre, in 2024, Canadians lost $310 million to investment fraud – with many scams taking place online, including on social media networks.

Fraudsters commonly promote and sell their investment scams to potential victims through advertising on popular social media platforms and apps. These ads commonly promote fake “experts” or “advisors” who offer investment opportunities with high returns and the reassurance of little to no risk.

To connect with potential victims and make communications private and harder to trace or report, fraudsters will direct interested investors to a WhatsApp, Telegram or Facebook Messenger group to receive stock trading tips or guidance. Within these private groups, fraudsters work quickly to establish their fake credentials with the claim of being certified or registered. From here, fraudsters can use various tactics, including:

  • Pump-and-dump schemes that involve guiding investors to invest in stocks that the fraudster is already heavily invested in, using fake information and promotional material to build excitement. As investors put money in, the value of the investment artificially increases. Once the fraudster can no longer pull in any new investors, they sell their shares for considerable profit and tank the value of the investment for everyone else.
  • Providing guidance as an “advisor” and requesting that money be sent to them via wire transfer or crypto for them to invest on your behalf. Once money is sent over, the fraudster may send over fraudulent documents highlighting early but fake returns to establish credibility and incentivize the victim to send more money.
  • Directing investors to a fake trading platform to deposit money and start trading. While the platform looks legitimate with charts and simulated trading, money is not actually invested but taken by the fraudster. The fraudster may use the simulated returns in the investor’s account to push them to invest more for greater returns over time.

No matter what strategy the fraudster deploys, the results are the same for the victim. Investors may:

  • Lose most or all of their “invested” funds.
  • Not be able to access their funds with claims from the fraudster that a tax or fee requires payment, specific forms to be filed or that the investment needs more time to grow.
  • Be unable to contact or receive a reply from the fraudster. This is often followed by the fraudster deleting their account and messages and even shutting down fake trading platforms.

Real investment scam ads advertised to Albertans

Example of facebook investment scam ad Example of social media investment scam ad Example of investment scam ad on facebook example of a whatsapp investment scam ad

 

How can you spot the red flags of social media and messaging app investment scams?

Although it may sound exciting, before you invest in any opportunity promoted online or with someone claiming to be an investment advisor or professional, consider the following:

  • Is the ad promoting unrealistic returns or guaranteed profits? Remember, this is a common tactic to lure in victims. No investment can guarantee you returns, especially those claiming to double or triple your money in a short period of time.
  • Are you being directed to other messaging apps to continue the discussion? This is a red flag that you may be dealing with a fraudster and should be avoided. These messaging apps are used to keep the conversation private and make it easier for the fraudster to disappear and harder to trace.
  • Is the person claiming to be an expert or registered investment professional? Generally, anyone offering investments and all trading platforms dealing with Albertans should be registered with the Alberta Securities Commission. While you can verify the registration of any individual or trading platform, you cannot verify the true identity of a person online. Fraudsters commonly use the names and credentials of registered investment professionals to look legitimate. It is strongly advised that you do not send money to anyone you have not met in person or cannot validate their identity.

 

What should you do if you think you’ve been scammed?

If you are suspicious about an investment opportunity offered to you online through social media or feel like you were the victim of an investment scam, contact the Alberta Securities Commission below.

File a complaint
1-403-355-3888
complaints@asc.ca

 

Recently, the Canadian Securities Administrators launched a national ad campaign, as seen above. This campaign is designed to bring awareness to these kinds of investment scams offered through social media and messaging apps. Knowledge is power when it comes to preventing and reporting investment scams. Take the time to share this article with those you care for so they can be empowered to recognize and avoid this insidious form of investment scam.

Knowledge is power when it comes to preventing and reporting investment scams. Take the time to share this article with those you care for so they can be empowered to recognize and avoid this insidious form of investment scam.

Meme coin frenzy: How viral crypto coins could be pump-and-dump scams

On December 4, 2024, viral TikTok sensation Hailey Welch launched her crypto coin named after her infamous catchphrase “Hawk Tuah.” Interestingly, Hawk Tuah Coin, or the $HAWK token, was not created with any clearly defined purpose or utility. As noted by Welch’s publicist, it existed solely as a way to bring fans together.

Driven by hype and fan frenzy on social media, the token launched with a 900 per cent spike from its starting price. At its peak, the $HAWK – widely considered a meme coin among fans — reached nearly $500 million in market capitalization. In traditional finance, market capitalization refers to the value of a company traded on the stock market. Within hours though, the coin’s value plummeted, losing almost 95 per cent of its value. According to a subsequent lawsuit filed by 12 investors, they lost more than $151,000 combined after investing in the coin.

The meteoric rise and fall of the Hawk Coin highlights the volatile nature of crypto coins. It also serves as a reminder that meme coins can be created with suspect intent, often lacking any real utility beyond generating hype. Remember, the allure of quick profits and the excitement of buying into a social media frenzy can be tempting, but investing in these assets can be extremely high risk.

 

What are meme coins?

Crypto assets were designed with the aspiration of being part of a wider movement to build the foundations of a new decentralized financial system. In this system, transactions between two parties could take place without the need of a government or financial institution middle man. Although meme coins are a type of cryptocurrency, they do have differences.

Meme coins typically emerge from internet culture, celebrating viral humour, social media trends, or influencers rather than financial fundamentals or real-world use cases. What makes these coins popular is their unique ability to capitalize on a sense of community and belonging through humour. Additionally, in some cases, uninitiated investors believe that the low price of meme coins makes them an easy and accessible investment option.

However, because the value of meme coins is primarily driven by community sentiment — and anyone can create a meme coin with the click of a button — they are particularly vulnerable to manipulation. This includes scams such as pump and dumps schemes, particularly with new Initial Coin Offerings (ICOs).

 

How do crypto coins get pumped and dumped?

A pump and dump scam typically takes place in two phases.

The scheme begins when a group of coordinated actors – often the coin’s creators, early investors, or influencers – artificially inflating the coin’s price through aggressive online marketing campaigns and coordinated buying. They generate buzz through social media, often leveraging influencer partnerships, viral content, and promises of “going to the moon.” This is the “pump” phase.

Once enough unsuspecting investors buy into the scheme and drive up the price, the fraudsters execute the “dump.” In this phase, they sell their holdings en masse for a substantial profit, triggering a massive price collapse. Regular investors, drawn into the scheme by the hype and promises of quick riches, are left holding virtually worthless coins.

 

Red flags: How to spot a pump and dump scam

As with any scam, protecting your money begins with taking time to check first for red flags or warning signs. Remember, meme coins are extremely volatile and a high-risk investment, with the potential for significant loss. Before committing your money to any investment — traditional stocks and bonds, crypto or meme coins — ensure you thoroughly research the investment for its legitimacy and alignment with your financial goals and risk tolerance.

  1. Unregistered individuals or trading platforms
    Generally, in Canada, anyone offering investments or investment advice must be registered with securities regulators in the provinces they do business.While trading crypto is allowed in Canada, not all crypto assets are considered securities or derivatives. To protect investors, the Canadian Securities Administrators (CSA) requires all Crypto Trading Platforms (CTPs) or crypto exchanges to be registered with a provincial securities regulator, such as the Alberta Securities Commission.

    Always verify the registration status of a platform in your province before investing.

  2. Token distribution, ownership and audits
    Just as fundamental analysis is crucial when investing in stocks, it is important you do your own research when investing in crypto.Understanding how the crypto token your interested in is shared or allocated among different user groups, such as the founders, investors, and the community can reveal potential red flags.

    Remember, decentralization is a foundational principle of blockchain. Be wary when a small number of wallets hold most tokens. High wallet concentration — where a few wallets hold most of the tokens — could indicate centralization and make the coin vulnerable to manipulation. It is also worthwhile to explore code audits conducted on the coin by the crypto community to uncover any potential vulnerabilities or red flags of the coin.

  3. Aggressive marketing and social media hype
    Scammers often exploit social media to generate artificial demand and FOMO (Fear of Missing Out). Be cautious of over-the-top marketing and promises that sound too good to be true.

The humour and hype surrounding meme coins may seem harmless, but can expose you to significant losses. The social media frenzy around the $HAWK coin shows how easily manufactured hype can mask a pump-and-dump scheme. Remember, separating hype and celebrity interest from your investing decisions can help you better realize your long-term financial goals.